Ariel Ruben

This picture is a self portrait/collage that I created for a homework assignment from my therapist.  I was getting frustrated that, despite my business acumen and impressive resume, colleagues were still describing me as a fairy. Yes I grew up on a hippie commune.... yes I went to Waldorf School and was raised eating green granola... yes I'm quite spiritual, quirky and artsy.... yes I love the natural world and all things in it... BUT come on!! Can I at least sometimes pretend to fit in? Lol. I guess not. 

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The truth is, I love having " a finger in every pie" so to speak. I love being a business woman and I love being a magical fairy. I love the complexities of life and the dualities of existence.  

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I'd love to have you join me in an entrepreneurial adventure of a lifetime. It will be all the things and more. Stay tuned for what's to come.... xo

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Anyway - here is my professional resume (quite impressive for a fairy...): 

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Ariel Ruben is a passionate supporter of entrepreneurship and innovation. Working for many years in the Startups scene in San Diego at SDVG/Connect, she understands what it takes to build a successful company that is both scrappy and scalable. She most recently worked as a Rural Venture Catalyst for Oregon RAIN where she built entrepreneurial ecosystems in small cities across Oregon by activating opportunities, capital and local government support. She served over 200+ small businesses and early stage entrepreneurs by connecting them to resources and providing 1:1 mentorship.

 

Previous Ariel specialized in food systems development at her family's business, Hummingbird Wholesale where she wore many hats from sales, marketing and website development to strategy, customer service and product creation. She also was a part owner at the Hazel People, an Oregon startup making the world's finest Hazel Nutmilk. There she lead the branding charge as Brand Strategist, bringing our innovative and playful brand to life. 

 

As an entrepreneur herself, she dreams big and never takes no for an answer. Currently, Ariel is on creative sabbatical, deep diving into her own creative process, soon to unleash a force of fun on the Earth.